WEBSITE EDITING AND SEO COPYWRITING
The worst case: getting a lot of visitors…only to see them click away forever. Good sales materials attract visitors through the search engines, then convert those visitors to buyers. I’ll write or edit your site to be compelling to your prospect and attractive to the search engines.
ONLINE NEWSLETTERS + EMAIL MARKETING
We’re deluged with information online, and standing out from the crowd using an ezine is extremely challenging. It’s too bad, because a good newsletter can help build your relationships with your prospects, increasing your trust and likeability. Online marketing is essential to any small to medium size business, and I’ll write the email campaign for your new product offering or service.
WEBSITE SALES LETTERS
Are you selling a product or service right from your website? Remember, it’s easy to get traffic, but it hard to find buyers. A good salesletter can dramatically increase your conversion rates. After we discuss your target market and goals, I’ll write your salesletter and promotional copy so you can start getting sales fast!
All I can say is “WOW”! You built such value through “your salesmanship in print” that I felt very comfortable setting the price much higher than I originally considered. I absolutely know this letter will resonant with the parents we are trying to reach.
–Felicia Gopaul, College Funding Resources
SOCIAL MEDIA
There are so many social mediums now it’s easy to get overwhelmed. I’ll consult with you about your business needs and we’ll develop a strategy to make blogging and other social media profitable to you.
BROCHURES & BUSINESS CARDS
Most brochures and business are placed in the circular file, aka the trash can! We’re getting so much information that it’s impossible to keep up with it all. If the person reading your material isn’t in need of your services or product that instant, they’ll toss out the literature. Unless you can immediately convey how you help, and back it up with real-life examples, you and your information will be forgotten. I’ll write a brochure and business card for you that helps keep you top of mind.
DIRECT MAIL COPYWRITING
Direct mail campaigns can be one of the most effective and powerful use of marketing dollars if used well. Unfortunately, most small businesses see the costs of a campaign prohibitive and don’t use this strategy to build their business. I’ll show you affordable ways to implement what is possibly the best lead generation strategy in history.
For more information on how I can help you, just email me or simply sign up for my free E-newsletter, which I publish just often enough to be useful but not irritating.